Do you need to take on weddings to be a profitable flower farmer? This question comes up time and again for growers wondering if wedding work is the only way to sustain their flower farming dream. The truth? Weddings can be incredibly rewarding but are not the only path to profitability. Explore how diverse sales outlets like bouquet subscriptions, pop-ups, custom orders, and other creative ideas can keep your flower farm thriving without the added pressure of weddings.